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One Model Management asked us to design an inspiring apartment that would be used temporarily by different models during their time in New York. The apartment was a white box to begin with, but once we got our hands on it, it wasn’t that way for long!

The kitchen was very open but lacked proper storage. To remedy that, we headed to the Bowery in Manhattan — a street known for its restaurant supply stores — and purchased an industrial kitchen cart. The cart acts as an island for cooking as well as storage for pots and pans.

novogratz model kitchen

Our main objective was to create an inviting environment for the models. Most of the girls staying in the apartment don’t know each other and have come to New York City from all over the world. To personalize the space, we created amazing custom wallpaper with Flavor Paper. The wallpaper is a collage of head-shots of all the models at the agency interspersed with blue flowers. You can do this with your own photos to make truly unique wallpaper. The design can be created from a mix of different photos or one over-sized photo. Try it!

novogratz model headshot wallpaper

We really went crazy with wallpaper and brought in different patterns, all in the same blue color family for the bedrooms to really tie the whole apartment together and make it cohesive.

novogratz flavor paper wallpaper

46 Responses

  1. Cindy says:

    Used to really enjoy spending a Saturday evening watching shows on HGTV, but now…..not so much. Bad taste, bad design aesthetics and way too scripted with designers who annoy. Sorry Novagratz clan…but you are included in this bunch of boring…..

  2. bremcd48 says:

    I am so in love with the BLUE RUG used in the models apartment. Where is it from??

    • Randi says:

      Did you ever find anything out about the rug in the models apartment? Love the rug! Let me know if you did. Thanks.

  3. Laurel Nielsen says:

    yes, where did you get the blue rug? it looks handmade

  4. Martine says:

    dying to buy from artist Jameson Earnest, how do I contact him, I can't find any info out when i google!

  5. Moonbeam says:

    Why buy all that art with the assumption the models need introduction to art? Those girls came f/various places around the world & may be well acquainted with fine art. Looks to me like an excuse to give publicity/business to certain artists & custom vendors, at the expense of adequately and comfortably furnishing the apt. to accommodate the 4 models. Those poor girls were given too small a couch, too small a table, too small a portable kitchen island, no headboards for their beds, no bedside table at the right height or placed at the side of their beds, where the tables & lighting would be more functional.

  6. Moonbeam says:

    And why buy a whole wall of wallpaper depicting photos of those particular 4 girls when they will only be there temporarily and new models will move in? Why do the new models who move in have to look at photos of the previous models? Why not instead do some creative painting on the walls in both the living room & bedrooms, including perhaps hiring a local art student to paint a simple, inexpensive mural in the living room? Then there would be money left over to buy adequate furnishings, such as a sectional or larger couch & couple of easy chairs, a coffee table and end tables! I don't remember ever seeing any other design show use so much of its budget to publicize certain artists & custom vendors, when more generic purchases would do, and then leaving such inadequately furnished rooms.

  7. Moonbeam says:

    I see that some of my replies to others' comments seem to have disappeared from this thread. Has anyone else noticed their comments gone?

  8. val says:

    Overall, I like their design and approach. I just dislike the placement and selection of the sofa. It's a too weird looking sofa and the way it was placed far from the other chair was not a good layout for conversation and hanging out. But the most unforgivable sin is how sad the bed was dressed. Look at how they lay the pillow, seriously? Seems like an art school intern can dress the bed better.

  9. David says:

    I would like to thank you for the efforts you have made in writing this article. I am hoping the same best work from you in the future as well. In fact your creative writing abilities has inspired me to start my own blog now. Really the blogging is spreading its wings rapidly. Your write up is a fine example of it.
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  10. Harriet says:

    How much was the metal island in the kitchen?

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