This week, HGTV HOME Design Director (and former HGTV.com Guest Editor) Nancy Fire is readying herself for SURTEX, the leading design and digital fabric printing trade show that connects designers, buyers and manufacturers from around the world. Nancy, who is also creative director and founder of Design Works International and First2Print — is playing a big part in this year’s event.
Nancy’s companies and SURTEX have come together to create Design A Seat, a campaign that showcases surface design, digital fabric printing and industry connectivity. As so many industries come together May 18th, 19th and 20th, each seat in the campaign will represent one or more of them. The seats are sourced, revamped, DIYed and upholstered with both digitally printed fabric or wovens, each with their corresponding industry in mind. Each seat tells a story. Take a peek at what’s coming.