ALL POSTS TAGGED "“cortney novogratz”"

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The Cohens finally had their dream apartment with big, beautiful windows and other architectural details that made the apartment distinctive. But the place was too neutral, just a big white box really, and the owners preferred to keep it that way.

So in order to make the apartment fun, interesting, chic, and really pop, we used bold blasts of color in the furniture and art to make the space really fantastic. The art also gave the apartment its character.

home by novogratz cohen apartment

To make your own environment look cool, invest your budget in bright throw pillows, a colorful carpet, unusual art (it doesn’t have to be expensive!), and lots of funky vintage furniture mixed with contemporary pieces. Don’t forget cool accessories that will help define the space in a more exciting way.

home by novogratz cohen before and after

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This week we worked on an apartment in Hoboken, New Jersey for two young guys in their first “real” apartment after college. We wanted to give them something both youthful and sophisticated.

novogratz in hoboken bachelor pad

The apartment was pretty much a blank slate before we got our hands on it. The first thing we did was go wild with paint. Paint offers so many amazing alternatives—let your imagination be your guide! For a playful twist, we decided to paint diagonal stripes in Casa Blue and Surfboard Yellow from our new paint line with Stark. Next, we decided to lacquer the piano in high gloss white to make it really pop against the stripes, hung colorful lights and vintage sign letters to spell out LUNCH on their kitchen wall. This seemed like an appropriate word for two boys!

hoboken living room

Michael DeFeo, a super-talented artist, created some really fun paintings of different animals. Overall, we really made a bold statement in this place by playing with paint in unexpected ways.

hoboken striped walls and piano

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babakul store light sign

Kym Gold, the owner of a great women’s clothing line, Babakul, contacted us to design her first shop located inside the iconic Fred Segal store in Santa Monica. We jumped at the opportunity to work in a city we love as much as Los Angeles.

clothing shelves babakul

Inspired by the beach and landscape in LA, we pulled natural elements into the design of the store. We accomplished this through the use of a lot of natural woods. We also looked at the design aesthetic of the clothing as a cue to what the store should look like, which was very girly but with an edge.

babakul interior

The space itself was very large, with an industrial feeling. We wanted to respect that but also cozy it up. The custom Debbie Harry piece by Ann Carrington really added some interest to the space, while the sweet antique chandeliers added some feminine charm. We think this store is a great showcase of how it’s ok to mix different elements in one room.

debbie harry art babakul

We made an intimate library area to warm up the space with a rug and some crazy vintage Philippe Stark chairs. It’s definitely a great shopping tactic to have a cool hangout for the husbands, boyfriends and kids to chill out while the women shop!

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One Model Management asked us to design an inspiring apartment that would be used temporarily by different models during their time in New York. The apartment was a white box to begin with, but once we got our hands on it, it wasn’t that way for long!

The kitchen was very open but lacked proper storage. To remedy that, we headed to the Bowery in Manhattan — a street known for its restaurant supply stores — and purchased an industrial kitchen cart. The cart acts as an island for cooking as well as storage for pots and pans.

novogratz model kitchen

Our main objective was to create an inviting environment for the models. Most of the girls staying in the apartment don’t know each other and have come to New York City from all over the world. To personalize the space, we created amazing custom wallpaper with Flavor Paper. The wallpaper is a collage of head-shots of all the models at the agency interspersed with blue flowers. You can do this with your own photos to make truly unique wallpaper. The design can be created from a mix of different photos or one over-sized photo. Try it!

novogratz model headshot wallpaper

We really went crazy with wallpaper and brought in different patterns, all in the same blue color family for the bedrooms to really tie the whole apartment together and make it cohesive.

novogratz flavor paper wallpaper

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Filming this episode was a blast, because let’s face it, who doesn’t love to throw a great party? We wanted to help out a friend by staging his townhouse that was on the market and bring in some potential buyers by throwing a real estate party.

minetta lane townhouse novogratz

The huge space had an incredibly bare feeling. We understood that it wasn’t selling because buyers just couldn’t picture how they would really live in the space. Our first order of business: to highlight the concrete floors and turn them into a great design element. With some black and white paint, we created an oversized checkerboard pattern that really added character and a sense of scale to the previously bland space. This was done by measuring out the checkered pattern, marking it with tape, and then painting away.

layering art novogratz

We took advantage of the very tall ceiling height, by hanging a cluster of chandeliers at different levels to create a focal point as you enter the space. The next part was a no-brainer: we brought in lots of great, colorful furniture and a rug to make it feel like a home. Finally, we layered the space, just like you would in your home, with great art, candles, and tons of flowers.

black and white checkered floor

Job done, we sent out the invites for the party, which was attended by brokers, press and potential buyers — a truly diverse group of fabulous New Yorkers.

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I’ve wanted to spruce up my backyard for a while and finally had the perfect reason to – throwing a little dinner party.

novogratz dinner party

I decided that since the backyard gets so sunny, adding an awning would be perfect. I went bold with a bright yellow and white striped fabric and even ordered extra fabric to make into matching pillows. Now we can grill in the shade. Heaven!

novogratz yellow awning
People often forget that you can use the exterior of your house as a canvas to hang a mirror or a piece of art. We hung a large mirror on the exterior wall, as well as a lucite longhorn.

Another thing that I love to do for outdoor parties is hang candelabra chandeliers from the trees. The effect of the burning candles seeming to float through space is really amazing, and very pretty.

novogratz tree chandeliers

When I’m up in the Berkshires I love to hit all the local tag sales. Luckily, I found just the table and benches that I needed at one right down the street. I wasn’t loving the dark wood, so we painted the whole set high gloss white. Luckily it dried just in time for the party!

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This project is definitely one of my favorites! Rob and I have two sets of twins, so we could totally relate to designing for triplets. One small Manhattan bedroom for three growing children forced us to get creative with how to lay out the space.

Home by Novogratz

Three kids means three beds. Space is going to be tight when you live in Manhattan, so we knew that we had to get one of the beds off the floor to maximize the room. We played around with different ways to do this, even toying with the idea of triple bunk beds. We ultimately ended up a custom design with one bed lofted and the two other beds sticking out perpendicular underneath.

Designing a room for both boys and girls is definitely tough, so it’s always good to mix it up with fun, bold colors that appeal to them both. The wall covered in decal dots, the comforters and the throw pillows make the room work for all three kids.

Home by Novogratz

You’ve probably seen some of our custom photography wallpaper in other episodes of Home by Novogratz. For this project we went big! We chose our favorite photograph of all three kids shot by fashion photographer Tim Geaney, blew it up to a huge scale and printed on canvas wallpaper. (The kids loved posing for Tim.) The result is bold and very cute. Because this is a rental apartment, we couldn’t do anything to the concrete ceiling. Since we really wanted to hang these amazing, colorful bungee cord lights, we came up with the idea of building out a soffit to house the electrical wires. Using shatter resistant light bulbs makes it extra safe.

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The clients: Pat and Rika, newly engaged and the proud owners of a new apartment in Williamsburg, Brooklyn. This hip, artistic couple needed help to get the industrial/cozy look they desired. Bare walls, exposed lights and zero storage were not cutting it. Not only did Pat and Rika need lighting fixtures and artwork for their walls, they also needed furniture — we had a serious shopping list to tackle! With a blank slate space and a funky, cool couple, we new we could go crazy with this makeover.

Home by Novogratz

Robert loved the idea of using chalkboard paint in an unexpected place — the ceiling! I wasn’t sold at first. (Robert’s the one with the crazy ideas. I’m more practical; he pushes me to take risks.) We asked DUMBO, Brooklyn based artist James Seward to draw an image in white chalk for the couple to look at from the bed. I love his creation… a playful deer Pegasus! And because wallpapering an entire room in designer paper can cost thousands of dollars, we chose to frame the bed with this hexagonal retro paper from SoHo’s Matter. By going with a bold pattern wallpapered on only one wall, we created a cool focal point for maximum design impact at a digestible price point!

Home by Novogratz Episode 101

If you’re working on a tight budget, here are two more design tips. We reupholstered the chaise using fabric remnants. An easy trick that can save you up to 70% on designer fabric. Robert and I also make a point to shop at local “mom and pop” stores for the bulk of our jobs. A lot of this project’s lighting came from a local NYC shop called A Tree Grows in Brooklyn, and we scored some industrial furniture from Moon River Chattel. Independent stores like these are where you’re going to find something to call your own, something totally unique and not like your neighbors. They’re also more likely to work with you on the price. (I always start my offer at 20% below what it’s tagged.) While the design of Pat and Rika’s bedroom has plenty of whimsy, the dark color scheme, sophisticated wallpaper pattern and luxurious gold touches keep it mature.

Home by Novogratz

Robert and I really let loose in the main living area. It’s fun, but still hip and grown-up. We kept the brick wall as is and added a signature Novogratz look with a cluster of misfit mirrors. (Pat and Rika couldn’t believe how much bigger the mirrors made the room feel. Important in an 870 square foot apartment.) And we stenciled an inside joke the couple shared with us for an “art” wall for less than $20.

Remember, it’s important to infuse your own personality into your designs. Something that’s personable, full of character and uniquely you always feels warm, inviting and cozy. Do what makes you feel good, and you’ll never be disappointed in your home!

For a list of products we used in this episode of Home by Novogratz, like that sweet leather sectional, check out the HGTV Shop.

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For this episode of Home by Novogratz, we took the whole family and our crew down to Orlando to help out Winegard Elementary School. This deserving school won a $50K  makeover in a contest, and Robert and I were asked to give a fresh, new look to their music room. Our goal? Make the huge room colorful, comfortable and inspiring. First, we created custom stencils featuring the names of more than 150 famous musicians and arranged them in a border around the ceiling of the room. The Beatles, Beethoven, Placido Domingo, Pink Floyd, Tupac, U2… artists from a wide range of eras, backgrounds and styles to pique the students’ curiosity and creativity.

Courtney and Rob Novogratz

We also painted blue stripes (the school’s color) and piano keyboards on the room’s doors. These are both projects you can easily do at home (with the help of your local copy store) to bring in a “wow” factor to get your creative juices flowing.

Stripes and Piano Keyboard Doors

With a room this huge, we decided divide the space into activity zones working in from the corners. The art station is now filled with brain-stimulating supplies and iconic Panton chairs in orange and white.

Panton Art Center Zone

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We love designing for our seven children, so the Everett family basement makeover was a blast! Even though the logistics of creating a bright and fun entertaining space for three kids and two adults is challenging enough, but we wanted to make this basement extra special with an emphasis on art and family memories.

Ultimate Art Space for Kids

Scott and Elyse’s kids are very creative, and they had accumulated loads of their art work with no place to hang it all, so we knew this had to be a focus of our design. Their new ultimate art space for kids now includes a wall stacked with pull-out craft paper, a wall covered in chalkboard paint and a cork board covered wall perfect for displaying art. And because it can be heartbreaking to part with our children’s art but eventually it can become cumbersome to keep it all, we went with the “shrink art” solution for the Everett family (something we’ve done with our own kids’ art.) Our friend and artist Jan Eleni makes wonderful archival solutions for displaying and enjoying your prolific young artists’ work forever.

Black and White Family Photos Wallpaper

We wanted mom and dad’s area of the basement to be full of personal keepsakes, just like the kids’ space. So we designed a focal wall covered in beautiful black-and-white wallpaper made from their family photos. This is a super easy project you can create online using one photo or a collage of photos for about $10/sq.ft. Adjacent to the family photo wall hangs an Ann Carrington original made with some help from our kids. The backing on the flag art is magnet boards that can be found at most home improvement stores.

Slide Staircase

Last week, we created a flirty pink-striped staircase for two surfing sisters. Well, clearly we can’t get enough funky staircases, because we did a playground style one this time — complete with a slide! In the show, wasn’t it fun to see the kids and parents can slide down to their new basement?

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